Ahiahi mārie. Today on The Spinoff, Reweti Kohere looks into why you can’t advertise online in te reo Māori, Shanti Mathias meets the bulldozer driver early polls suggest could be the next mayor of Christchurch and Stewart Sowman-Lund meets the deputy who claims he’s already Invercargill’s mayor “in everything but name”. But first: Paula Southgate rejects her ‘nice mayor’ label.
Aimie Cronin sat down with the Hamilton mayor last week to talk about, among other things, the unfair accusation that she’s too nice: “‘One of the biggest frustrations on this campaign is that people keep saying I’m nice,’ she said, ‘and that nice people don’t get things done. That’s not true.’ She seemed like she had practiced what she was going to say on certain matters like being nice, and when she spoke these words they came off in a sweet, rehearsed way, as though she was in a high school speech competition. Toward the end of our interview, she returned to the nice thing: ‘Don’t mistake nice for being weak,’ she said. ‘It’s not.’”
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Why you can’t advertise online in te reo Māori Social media advertising is big business. But, as Reweti Kohere explains, on many of the biggest platforms it’s impossible for companies to reach tangata whenua in their own reo.
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Ko Mahuru Māori tēnei, nō reira, kua tae te wā! In February, the Nē? team set themselves the wero of a fully reo Māori episode come September. Supported by Te Kuru and special guest kaiako Hēmi Kelly, Leonie and Meriana gave it a bloody good go. Listen on Apple Podcasts, Spotify or your favourite podcast provider.
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‘Don’t mistake being nice for being weak’
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